Privacy Policy

Last modified on June 9th, 2024

Welcome to Les vraies aubaines (“LVA”)! We hope that you will enjoy and appreciate using our “Services”, which include (i) visiting our website at http://www.lva.app/, including all subdomains, present and future (the “Website”); and (ii) using our “Platform” available at http://www.lva.app/ to access LVA’s application for grocery shopping planner.

LVA takes your privacy and the security of personal data very seriously. We are providing this Privacy Policy (the “Policy”) to tell you about who we are, what personal data we collect from you and about you, and what we do with your personal data, all while you use the Services or otherwise interact with us. The Policy also explains your rights under the law, and how you can contact us and the necessary authorities to enforce those rights. We ask that you please read it carefully.

Key Elements of this Policy

Here are the key elements of this Policy so that you can know the important parts right away to make an informed decision about your consent for our collection, use and disclosure of your personal data. By submitting any personal data to us via any means, you consent to such collection, use and disclosure. You can find the details in the rest of the Policy.

‍Some Terms

Here are a few terms you should know as you read this Policy.

“Data Protection Laws” refers to the laws that are designed to protect your personal data and privacy in the place where you live. LVA is committed to adhering to all applicable Data Protection laws.

The Data Protection Laws include: (1) “PIPEDA” (Personal Information Protection and Electronic Documents Act), which is the Canadian Data Protection Law that applies to our activities in Canada; and (2) Quebec’s an Act Respecting the Protection of Personal Information in the Private Sector (the “Quebec Privacy Act”) that applies to our activities in Quebec. 

“Personal data” – this is information we collect from you or about you. It can be as simple as your name or your email, or something more complicated like an online identifier (usually a string of letters and / or numbers) that gets attached to you. Under PIPEDA and the Quebec Privacy Act, the equivalent concept is “personal information”, which is roughly the same. Any mention of “personal data” in this Policy shall also mean personal information.

Other terms and definitions used in this Policy may be found in our Terms of Use, and will have the same meaning in this Policy as they do there.

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About Us and Contacting Us

9386-4742 Québec inc. is a Canadian corporation located in Boucherville, Quebec, Canada at the address listed below. Where this Policy refers to “LVA”, it may refer to 9386-4742 Québec inc. and / or its affiliates, and their respective shareholders, officers, directors, employees, agents, partners, principals, representatives, successors and assigns (collectively “Representatives”), depending on the context. Any reference to “we”, “our”, or “us” in this Policy shall also refer to LVA. In this Policy, a Website visitor or Platform user or any other individual for whom we hold personal data may be referred to as “you”.

Under PIPEDA, LVA is an “organization” and, under the Quebec Privacy Act, LVA is an “enterprise”.

If you want to ask us anything about what’s in this Policy, or anything else privacy- or data- related, or exercise any of your available privacy rights, you can contact our Privacy Officer tasked with overseeing privacy matters for LVA at the following email address : info@lva.app

Your Rights

You have the following rights regarding your personal data held by LVA, and other privacy rights. Please note that not necessarily all of these rights may be available to you; this depends on the Data Protection Laws where you are located that apply to you. Please note that exercising certain of these rights may affect your ability to use some or all of the Services.

●  The right to withdraw your consent for LVA to process your personal data at any time;

●  The right to have your personal data erased from LVA’s records;

●  The right to access your personal data and any relevant information around its processing and use;

●  The right to have a copy of your personal data given to you in an easy-to-read format so that you can transfer it to any data controller or data processor, as those terms are defined in the Data Protection Laws

●  The right to have your personal data corrected or updated if you believe it is inaccurate or out of date;

●  The right to opt out of marketing communications we send you, at any time;

●  The right to know whether LVA sells or shares your personal data (and if so, who gets it). Please refer to that information elsewhere in this Policy, though you can contact our LVA if you need additional information or clarifications;

●  The right to restrict the processing of your personal data if it is inaccurate or if our processing or use of it is against the law; and

●  The right to refuse any marketing targeted at you by LVA.

If you wish to exercise any of these rights, please contact LVA at the contact information above or refer to certain relevant sections further in this Policy.

Limited Personal Data Collected from You and What We Use It For

LVA limits the amount of personal data we collect to what is necessary and appropriate for the identified purposes. We will not use or disclose your personal data for purposes other than those for which it was collected, except with your consent or as permitted or required by applicable law.

Under PIPEDA and the Quebec Privacy Act, the legal basis is your informed consent, and by submitting this personal data to us you acknowledge having granted this consent to LVA.

Personal Data Collected About You from Third Parties and What We Use It For

Sometimes we get personal data about you from third parties. This table explains the details about this personal data – what it is, where it came from, what we do with it, and the legal basis for us having and processing this personal data. Under PIPEDA, the legal basis is your informed consent.

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To the extent that analytics identifiers are generated from third parties, these may be considered personal data collected from third parties, and you can find details about that further below in this Policy.

Sensitive Personal Data

We do not collect any of what the Law considers sensitive personal data (such as health data or data about your racial or ethnic origin) from you when you use the Services, unless you voluntarily submit it to us, which we encourage you not to do.

Who We Transfer Your Personal Data To

We routinely share some of your personal data with certain types of third parties who are identified in the table further below in this section. Some of these third-party recipients may be based outside your home jurisdiction. 

We will share personal data with law enforcement or other public authorities if: (1) we are required by applicable law in response to lawful requests, including to meet national security or law enforcement requirements; (2) if we believe it is necessary in order to investigate, prevent, or take action regarding illegal activities, fraud, or situations involving potential threats to the safety of any person, or any violation of the LVA Terms of Use; (3) if we believe it is necessary to investigate, prevent, or take action regarding situations that involve abuse of the Website’s or the Platform’s infrastructure or the internet in general (such as voluminous spamming or denial of service attacks); (4) if we are required to do so under any applicable law.

We may also share personal data: (1) to a parent company, subsidiaries, joint ventures, or other companies under common control with LVA (in which case we will require such entities to honour this Policy); (2) if LVA merges with another entity, is subject to a corporate reorganization, sells or transfers all or part of its business, assets or shares (in which case we will require such entity to assume our obligations under this Policy, or inform you that you are covered by a new privacy policy).

We will never share your personal data with other third parties except under these circumstances. We do not sell or rent your personal data to any third party for direct marketing purposes or any other purpose.

Email Communications and Compliance with Anti-Spam Laws

LVA manages our mailing list internally. We use Convert Kit to manage our mailing list and send out our newsletter and to send out promotional emails (the “Email Service Provider”). Personal data (your email address) is transferred to the Email Service Provider in order to have emails sent out properly. Your personal data is only used to send out emails; the Email Service Provider does not use this personal data for any other purpose and will not transfer or sell your personal data to any other third party.

You may unsubscribe from LVA’s newsletter and promotional mailing list at any time, by following the link at the bottom of the LVA emails. Other types of emails, such as transactional, relational, and other emails related to your account will not have an opt-out option, as they are necessary for the use of the Services.

LVA’s practices with respect to its emails are designed to be compliant with anti-spam laws, including, but not limited to, the law unofficially called “CASL”, or Canada’s Anti-Spam Law (S.C. 2010, c. 23) and the American CAN-SPAM Act of 2003. If you believe you have received email in violation of these laws, please contact our Privacy Officer using the contact information further up in this Policy.

Limited Gathering of Information for Statistical, Analytical and Security Purposes

LVA automatically collects certain information using the “Third-Party Analytics Programs” Google Analytics and Mixpanel, to help us understand more about our Website visitors and Platform users and how they use the Website and the Platform, but none of this information identifies you personally, except via an alphanumeric string. For example, each time you visit the Website or the Platform, we automatically collect (as applicable) your IP address, browser and computer or device type, access times, the web page from which you came, the web page(s) or content you access, and other related information. We use information collected in this manner only to better understand your needs and the needs of Website visitors and Platform users in the aggregate. LVA also makes use of information gathered for statistical purposes to keep track of the number of visits to the Website and the Platform, the specific pages visited on the Website and the Platform, and the number of Platform users, with a view to introducing improvements to the Website, Platform, Services and our marketing activities.

Your IP address and other relevant information we collect using the Third-Party Analytics Programs may be used in order to trace any fraudulent or criminal activity, or any activity in violation of the 7dish Terms of Use.

Tracking Technology ("Cookies") and Related Technologies on the Website

LVA uses tracking technology (“cookies” and related technology such as tags, pixels and web beacons) on the Website and the Platform. Cookies are small text files placed on your computer or device when you visit a website or use an internet-connected service, in order to track use of the site or service and to improve the user experience by storing certain data on your computer or device. By visiting the Website, the Platform or using the Services, you agree to their use, but only if you consent to such use when visiting the Website or the Platform for the first time and clicking OK on the cookie banner.

Specifically, we use cookies and related technologies for the following functions:

●  to provide general internal and user analytics and usage metrics, to permit user journey mapping and to conduct research to improve the content of the Website and the Platform using the Third-Party Analytics Programs as described above in this Policy;

●  to record your preferences;

●  to facilitate your use of your account when you are a logged-in Platform user; and

●  to assist in identifying possible fraudulent activities.

Your browser can be set to refuse cookies or delete them after they have been stored. You can refer to your browser’s help section for instructions, but here are instructions for the most commonly-used browsers and operating systems:

●  Google Chrome

●  Mozilla Firefox

●  Microsoft Edge

●  Opera

●  Apple Safari

●  iOS

●  Android

Please note that if you choose to opt-out of our cookie policy, we will install a single cookie on your device to record your preference. Deleting these cookies may reduce your user experience on the Website or the Platform. Furthermore, deleting cookies may prevent certain functions from working at all.

How We Protect Your Personal Data

We have implemented very strict technical and organisational procedures for ensuring that, by default, only personal data which are necessary for each specific purpose of the processing are processed by us. These procedures prevent your personal data from being lost; or used or accessed in any unauthorised way. Examples of such procedures include restricted access to offices, training of personnel, using passwords and well-defined internal policies and information technology practices.

We also have procedures in place to deal with any suspected data security breach. We will notify you and any applicable supervisory authority of a suspected data security breach where the Data Protection Laws require us to do so, and within the time frame required by the applicable Data Protection Law.

LVA uses only industry best practices (physical, electronic and procedural) in keeping any data collected (including personal data) secure. In addition, we use third-party vendors and hosting partners to provide the necessary hardware, software, networking, storage, and related technology required to operate the Website and the Platform, and these third parties have been selected for their high standards of security, both electronic and physical.

All information, including personal data, when transferred via the Website and the Platform is done with encryption using Secure Sockets Layer (“SSL”) or Transport Layer Security (“TLS”), robust security standards for internet data transfer. You can use your browser to check LVA’s valid SSL security certificate on the Website.

If you are not satisfied with the response received or the actions taken by our Privacy Officer, you can make a complaint to the Office of the Privacy Commissioner of Canada. Instructions on how to do so can be found on their website. In Québec you can make a complaint to the Commission d’accès à l’information, with the instructions for contacting them on their website.

Data Retention

Your personal data will only be kept for as long as it is necessary for the purpose needed for that processing. For example, we will only retain your Account Information for as long as you seek to maintain your account on the Platform.

Automated Decision-Making

LVA does not use any automated decision-making processes in providing the Services.

Children’s Privacy Statement

The Services are not intended for children under the age of 14. We do not knowingly collect any Personal Information from a child under 14. If we become aware that we have inadvertently received Personal Information from a person under the age of 14 through the Services, we will delete such information from our records.

Changes to This Privacy Policy

The date at the top of this page indicates when this Policy was last updated. Because Data Protection Laws are constantly evolving, every now and then we will have to update this Policy. You can always find the most updated version at this URL. If we make significant changes to the Policy, we will always post a notice on the Website, and if we have your email address, we will also email you to tell you the Policy has been updated, and what the important changes are.